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Get Your Prices Up by +41% and more

Price Increase Extreme

  • Your 2-Day Seminar with Dr. Björn Schuppar
  • Your Date 07th and 08th October 2021
    09:00 - 17:00 h / Virtual Event

You benefit from his expertise including global and private corporations in consumer goods, building, chemicals, automotive, aerospace, general industry, health care, and private equity/financial services.

You can only get at Schuppar Consulting a secure and sustainable roadmap to improved top-line and bottom-line results.

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You will benefit from enhancements of culture, mind-set & skill-level combined with the implementation of professional tools, methods & software.

Schuppar Consulting clients have achieved 3%-pts additional profit margin points.

Work with the authority in digital and valuable pricing services, shaping the capabilities of organizations.

  • Working and learning from great mentors: CEOs, Vice Presidents, Sales Directors – all brilliant masters in selling & purchasing
  • 20 years of coaching and training organizations
  • More than 10,000 people trained globally in Pricing: USA, China, India, Russia, UK, Germany, Belgium, Netherlands, Switzerland, Austria, France, Spain, Italy, Poland, Brazil, Japan, Korea, Mexico, South Africa, Australia and New Zealand
  • Guided 3,000 real negotiations with the Pricing Clinic® method
  • 70 publications, lectures, and a book about pricing excellence
  • More than 250 keynote speeches
  • More than 400 companies successfully use the Schuppar methods: BASF, Henkel, Electrolux, Saint Gobain

Registration

Additional Options
*
2.900 € plus VAT per person. Plus possible additional options.
Additional options
2.900 € plus VAT per person. Plus possible additional options.

Our Clients Achieve­ments

Vincent Legros
Arkema Group, CEO Bostik
“We recovered plus 44 Mio.$ EBITDA on 2,000 Mio.$ Sales with Price Increase Trainings & Pricing Clinics® across 3 regions and BUs.”
Joris Merckx
BASF GBU Metal Pre-Treatment, President & CEO
Schuppar Consulting enabled us to improve consistently our margin in a sustainable way. The implemented hands-on price programs have been rolled out worldwide throughout the global sales organization.
Mauro Beccaro
BASF GBU Metal Pre-Treatment, President Americas
“EBITDA went up by +1,2%-pts. on the 250 Mio.$ business thanks to the best pricing training program we ever had.”
Fabian Elsässer
Witzenmann GmbH, Sales Director Automotive
“Total benefit for my Automotive division of +823 k€ profit. Price Increase Trainings and Pricing Clinics® are an extremely powerful tools.”
Swimmer 🏊
Hobby chef 🍔
Family Man 🤗

Dr. Björn Schuppar:

As the Managing Director, Dr. Björn Schuppar takes responsibility for the activities of Schuppar Consulting in Germany and abroad.

He founded the company in 2005. His profound expertise in pricing, negotiating, sales management, customer benefits and retailer management, which has proven itself in hundreds of projects, makes him a much esteemed consultant for industrial and service companies.

Besides his specialist expertise, customers value his social and intercultural competence as well as his ability to inspire.

What others say

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The best negotiation training I have attended in recent years.
Peter Metzger
Key Account Manager DACH - Arkema
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The online training was very good. I took away a lot for my negotiations with customers.
Norbert Pomplun
Key Account Manger - GF Casting Solutions
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The training was excellent. I especially liked the role plays and the feedback from the trainer.
Alex Sosik
Senior Account Manager - Arkema
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I really liked the practical examples given by the trainers. These can be implemented directly.
Dieter Verhoeven
Global Sales Manager - PRYM Group
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The training was a very good motivation for the upcoming price negotiations. Especially the best practices shown by the trainers.
Jens Hummes
Regional Sales Manager - Bostik
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The trainer showed us new arguments for price increases.
Markus Leypold
Director Pricing EMEA - Axalta

Your Seminar Takeaways

  • Gain confidence to negotiate extreme price increases
  • Learn to justify and get price increases higher than 50%
  • Understand better the other side (Purchasing)
  • Prepare price increase negotiations strategically
  • Be equipped with the right market facts (4 main reason)
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Seminar Content

Customers will say:

“We cannot accept your price increase.”
“Your competitors do not increase prices.”
“Your prices are too high anyhow.”
“If you increase prices, we will need to tender your business.”

MIND-SET

Who is afraid to lose the business will always be a weak negotiator. A strong pricing starts in your head.

 

MIND-SET

Volume is good. But volume with low margins will not help you reach your goals. Cost increases will further reduce your margins.

 

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PRICE JUSTIFICATION

How much detail should you reveal in a discussion with a purchaser? What facts do you need to convince without presenting to much? Get our bullet proved Price Increase Dashboard which was developed with senior purchasers. You will achieve much higher price increases than before.

 

You don’t always get what you wish. And you usually get less of what you demand. Raise dummy demands to increase your power.

 

PRICE SETTING & PREPARATION

Failing to prepare means preparing to fail. Get your Diamond Preparation Checklist with 15 key points to prepare.

NEGOTIATION TECHNIQUES

Purchasers never accept a price increase easily. But what do successful sellers do differently in price increase negotiations? They use the SOHO-method. They have done the negotiation preference assessment and know their strengths as a negotiator.

 

References across industries

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Regular Price

2,0 DAY PRICE INCREASE EXTREME COURSE

2.900 Euro
  • Full access to the virtual event for two full days
  • Contains Price Increase Extreme Documentation
  • Includes for free the Diamond Preparation Checklist.
  • Includes the Fact Folder Document which you will use to justify massive Price Increases (Free/ 399 Euro).
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Book your additional options:

NEGOTIATION PREFERENCE ASSESSMENT

Study takes 25 min.

99 EUR
You participate online in the Negotiation Assessment. After that you receive your individual 15-page result report before the training. Dr. Schuppar will explain how to read the reports during the training.

NEGOTIATION JAM SESSION

Limited seats

399 EUR
Additional Time for Sparring with Head of Global Training Martin Paukert (Partner at Schuppar Consulting).

You practice price increases with others and receive direct feedback from Martin which will improve your skill level dramatically. (17:30 – 20:00 h)

BUSINESS CLASS TICKET

Limited seats

299 EUR
Joint virtual Lunch with Dr. Schuppar and his Team, where you can discuss and ask direct questions about your specific cases to find solutions which work.

You also get special stage time during the training to share a case of your choice.
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Schuppar Consulting GmbH
Immermannstrasse 19
40210 Düsseldorf, Germany

+49 211 83 68 05 01
info@schuppar-consulting.com

Dr. Björn Schuppar

Pricing Expert, Partner & Managing Director
Exquisite cook
Trained athlete

“Dr. Schuppar has the ability to clearly convey at entrepreneurial and executive level the significance of finding the right price. Better prices are an inspiration to him.“

Experience & background
As the Managing Director Dr. Björn Schuppar takes responsibility for the activities of Schuppar Consulting in Germany and abroad. He founded the company in 2005. His profound expertise in pricing, negotiating, sales management, customer benefits and retailer management, which has proven itself in hundreds of projects, makes him a much esteemed consultant for industrial and service companies.

Dr. Björn Schuppar and his team have successfully trained more than 7,000 people worldwide. Giving advice on prices and negotiation training in the automotive, specialty chemicals, mechanical and plant engineering, IT, chemicals, consumer goods, retail and financial services industries are focal points of his work. Besides his specialist expertise, customers value his social and intercultural competence as well as his ability to inspire.

Education
The price expert is the author of the book “Preismanagement” (DUV/Springer-Gabler 2006) as well as of numerous publications and lectures about prices, sales and marketing. Dr. Björn Schuppar studied business engineering at the Technical University of Darmstadt (specializing in mechanical engineering) and attained his doctor’s degree with Prof. Dr. Christian Homburg (University of Mannheim). In his dissertation he identified the success factors of price management in the business-to-business sector. Afterwards, he worked worldwide for several years as a management consultant.

He prefers to spend his leisure time with his family. He enjoys cooking and exercises regularly.

Martin Ahlefelder

Pricing Expert, Partner & Managing Director
Committed handball player
Passionate golfer

“Mr. Paukert is a partner with special abilities: Empathetic, goal-oriented and dedicated.”

 

Experience & background
Martin Paukert has been responsible at Schuppar Consulting for the area of industrial markets since 2010. He very successfully accompanies the execution and implementation of pricing. Our customers know and value him as an outstanding, results-oriented consultant and partner.

Martin Paukert is an expert for the chemicals and automotive industries, general industry and retail industry. In projects he skilfully combines his analytic expertise with his extraordinary social and training competencies. He has already profitably and effectively trained hundreds of senior executives and sales employees on various sales topics. At the same time he is very successful at introducing co-workers to new concepts respectfully and in a relaxed atmosphere. He has proven himself as ideal in accompanying even the most difficult change management processes. Martin Paukert is comprehensively experienced in dealing with projects, in both the group environment (DAX 30) and mid-sized companies. His consulting and coaching achievements have also earned a high degree of esteem and acknowledgement at the international level. By means of his practice-oriented consulting approach he consistently and fully in line with the Schuppar Consulting philosophy achieves effective increases of between two and three percentage points for his customers.

 

Education
Martin Paukert studied Business Administration (Diploma) at the FHDW in Bergisch Gladbach and worked in marketing and sales before joining Schuppar Consulting. Martin Paukert selectively passes his pricing and training expertise at Schuppar Consulting on to colleagues within the framework of the Young Talents Programme.

In his leisure time he enjoys playing handball and golf.