B2B sellers love this tool

Tired of spending hours preparing for price negotiations and still ending up with a bad deal?

With the Pricing Gym you are perfectly prepared in a few minutes to get the best prices for your company in every negotiation.


Constant price updates
Insights into global markets
Ideal for buyers and sellers

Do you know how it feels to be insecure and with self-doubt in price negotiations with customers?

“The Pricing Gym is made for ambitious B2B salespeople who no longer want to leave their success to chance and instead attract buyers to their side through clarity, eloquence and unbeatable arguments.”

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The Pricing Gym

Let´s pretend you have a very important negotiation with a big customer. In the past, you would probably have been driving yourself crazy for days by investing hours to find suitable arguments to put forward in the price negotiation. 

Now this is a thing of the past, because from today you are receiving support from a valuable helper: The Pricing Gym.

Get a quick overview
Prepare your

Prepare for a negotiation

To prepare for a negotiation you and your team members just have to login to the tool via laptop, smartphone or tablet. After a short setup you are ready to go and the tool shows lots of important values, data, facts and changes in your market.

It will be easy for you to find enough of mighty arguments that cannot get wiped away from your negotiation partners. 

Present the facts

To present the facts to the customers in black and white you just can export and print out a fact folder. Now that you don´t have to worry about arguments anymore you have enough time to train your negotiation skills.

For this just visit the coaching area. After working through some online lessons, you can switch to the training center, where you can deepen the things, you have learned. A virtual trainer is waiting for you to train you on some real negotiation situations.

Present the facts

The Pricing Gym is the must-have tool for all salespeople who want to be several steps
ahead of their negotiating partners without investing hours and hours of time. The tool is
a big recommendation to B2B companies that want to establish a sustainable pricing

culture that fits with the needs of the organization.

Get Access to the Pricing Gym

Why our customers love us:

Vincent Legros

Arkema Group CEO at Bostik

"We recovered plus 44 Million € EBITDA on 2.000 Million € Sales across 3 regions and BUs."

Mike Olosky

Henkel Adhesive, Member of the Executive Committee

"Changing the Oricing Culture with Schuppar Consulting resulted in +2.2%-pts. Margin imprivement and volume growth on plan."

Dr. Eberhard Wildermuth

CEO Sales at Witzenmann

"Total benefit for my Automotive division of +823 k€ profil. The Trainings, the Pricing Clinics® and and the new Pricing Gym are extremely powerful tools."

Andrea Zoochi

Evoca Group, CEO

“With the worldwide Pricing Culture & Momentum program with Schuppar we improved our price index from +0.3% to +2.7% (+2.4%-pts.) on 800 M€ Sales."

Questions? Get in touch:

Phone: +49 211 – 83680501
E-Mail: info@schuppar-consulting.com

Dr. Björn Schuppar

Pricing Expert, Founding Partner & Managing Director
Exquisite cook
Trained athlete

“Dr. Schuppar has the ability to clearly convey at entrepreneurial and executive level the significance of finding the right price. Better prices are an inspiration to him.“

Experience & background
As the Managing Director Dr. Björn Schuppar takes responsibility for the activities of Schuppar Consulting in Germany and abroad. He founded the company in 2005. His profound expertise in pricing, negotiating, sales management, customer benefits and retailer management, which has proven itself in hundreds of projects, makes him a much esteemed consultant for industrial and service companies.

Dr. Björn Schuppar and his team have successfully trained more than 7,000 people worldwide. Giving advice on prices and negotiation training in the automotive, specialty chemicals, mechanical and plant engineering, IT, chemicals, consumer goods, retail and financial services industries are focal points of his work. Besides his specialist expertise, customers value his social and intercultural competence as well as his ability to inspire.

The price expert is the author of the book “Preismanagement” (DUV/Springer-Gabler 2006) as well as of numerous publications and lectures about prices, sales and marketing. Dr. Björn Schuppar studied business engineering at the Technical University of Darmstadt (specializing in mechanical engineering) and attained his doctor’s degree with Prof. Dr. Christian Homburg (University of Mannheim). In his dissertation he identified the success factors of price management in the business-to-business sector. Afterwards, he worked worldwide for several years as a management consultant.

He prefers to spend his leisure time with his family. He enjoys cooking and exercises regularly.

Martin Ahlefelder

Pricing Expert, Partner & Managing Director
Committed handball player
Passionate golfer

“Mr. Ahlefelder is a partner with special abilities: Empathetic, goal-oriented and dedicated.”

Experience & background
Martin Ahlefelder has been responsible at Schuppar Consulting for the area of industrial markets since 2010. He very successfully accompanies the execution and implementation of pricing. Our customers know and value him as an outstanding, results-oriented consultant and partner.

Martin Ahlefelder is an expert for the chemicals and automotive industries, general industry and retail industry. In projects he skilfully combines his analytic expertise with his extraordinary social and training competencies. He has already profitably and effectively trained hundreds of senior executives and sales employees on various sales topics. At the same time he is very successful at introducing co-workers to new concepts respectfully and in a relaxed atmosphere. He has proven himself as ideal in accompanying even the most difficult change management processes. Martin Ahlefelder is comprehensively experienced in dealing with projects, in both the group environment (DAX 30) and mid-sized companies. His consulting and coaching achievements have also earned a high degree of esteem and acknowledgement at the international level. By means of his practice-oriented consulting approach he consistently and fully in line with the Schuppar Consulting philosophy achieves effective increases of between two and three percentage points for his customers.

Martin Ahlefelder studied Business Administration (Diploma) at the FHDW in Bergisch Gladbach and worked in marketing and sales before joining Schuppar Consulting. Martin Ahlefelder selectively passes his pricing and training expertise at Schuppar Consulting on to colleagues within the framework of the Young Talents Programme.

In his leisure time he enjoys playing handball and golf.