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Upcoming seminars

Dr. Bjoern Schuppar gives seminars and trainings and is often asked to be guest speaker at conferences. Please check out further information on upcoming events.

VTH seminar on the 10th of May 2012 in Düsseldorf “Pricing management in uncertain times”

VTH seminar on the 10th of May 2012 in Düsseldorf “Pricing management in uncertain times”.

For industrial distributors, pricing becomes more and more difficult. Actually, the customers demand for price decreases due to the uncertain economic conditions and the dropping prices for some of the raw materials. At the same time, suppliers still demand price increases. Against this background, Dr. Björn Schuppar will demonstrate how to negotiate price increases or to defend price decrease demands, in the VTH seminar. Using elaborated concepts and tools, the participants will be ideally prepared on price negotiation. Role plays with a professional feedback will help the participants to further improve their negotiation skills. The findings of the workshop can be directly implemented in daily business.

Handout

COMPLETED SEMINARS

19th May, Price Justification and Negotiation in Industrial Distribution

Customer are currently demanding price cuts between 5 to even 50% . Suppliers want to further improve their pricing and keep margins. Dr. Schuppar trains sales managers in how to better prepare and lead successful price negotiations. In the seminar you also learn to implement strategic price management tools during economic recession. (more information)

Professionelles Preismanagement im technischen Handel: Konzeption, Umsetzung und Erfolgsauswirkungen – keine Angst vor Preiserhöhungen

Dr. Schuppar at VTH (Verband Technischer Handel e.V.)
5 Oct 2007 in Weimar, Germany

Download booklet (PDF, 204KB)

Presentation slides (PDF, 371KB)

Berufsbegleitender Zertifikatslehrgang Fachreferent/-in für Verkauf und Vertriebsmanagement (TAE)

Dr. Schuppar at TAE (Technische Akademie Esslingen)
28 Sept 2007 – 12 Jan 2008 in Ostfildern-Nellingen, Germany

Download booklet (PDF, 221KB)

Professionelles Preismanagement: Optimieren Sie Ihre Preise und erhöhen Sie den Verkaufserfolg!

Dr. Schuppar at TAE (Technische Akademie Esslingen)
23-24 Oct 2006 in Ostfildern-Nellingen, Germany

Download booklet (PDF, 111KB)

Berufsbegleitender Zertifikatslehrgang Fachreferent/-in für Verkauf und Vertriebsmanagement (TAE)

Dr. Schuppar at TAE (Technische Akademie Esslingen)
15-16 Sept 2006 in Ostfildern-Nellingen, Germany

Download booklet (PDF, 281KB)

Preispotenziale im deutschen Maschinenbau

Bjoern Schuppar at VDMA, Marketing-Ausschuss
12 Oct 2004 in Frankfurt a. M., Germany

Workshop Retailer Retention

Dr. Bjoern Schuppar as trainer at DVS (Deutsche Vertriebsleiter Schule)
15 June 2004 in Duesseldorf, Germany

Partnership in business-to-business context

Dr. Bjoern Schuppar as guest speaker at ZEON Symposium 2004
Customer event by ZEON chemicals
22 Apr 2004 in Bremen, Germany

Workshop Retailer Retention

Dr. Bjoern Schuppar as trainer at DVS (Deutsche Vertriebsleiter Schule)
04 Nov 2003 in Duesseldorf, Germany